Choosing “High Converting” Affiliate Products on Instagram

Affiliate Products on Instagram are a vital component for influencers and marketers aiming to maximize their earnings. In this guide titled ‘Choosing “High Converting” Affiliate Products on Instagram,’ we delve into the art of selecting products that not only resonate with your audience but also drive substantial conversions. We’ll explore strategies to identify products that align with your brand, engage your followers, and enhance your affiliate marketing success on this dynamic platform. Get ready to transform your Instagram presence into a profitable venture with the right affiliate products.

Also see:

• Tips for Creating an Instagram Page That Converts Followers to Customers
• Customizing Your Instagram Page to its Maximum Expression

Know Affiliate Marketing

Affiliate marketing is part of the Online Marketing plan. This strategy has been growing on Instagram thanks to many celebrities, bloggers and people who promote third party products from their account. The profit is obtained each time someone enters the recommended website or store and makes a purchase, registers or clicks on the advertising banners.

Affiliate marketing includes three elements: the affiliate or person who promotes the products, the company that owns or sells the products, and the place or network where the affiliate and the company agree on the affiliation terms. This last element acts as an ‘intermediary’ between the parties to ensure transactions between them. There are companies or stores that have created their own affiliate platforms. However, among the most used are Tradedoubler and Zanox.

Advantages of Affiliation Products

• You can promote products from home, so this will not interfere with your daily activities. You also decide when and how often to do it.

• You don’t have to create products, because the products you offer have already been created by the company or brand you affiliated with.

• You don’t need to provide guarantees for each purchase, this is done by the company. The only one responsible for the customer being satisfied and obtaining what they are paying for will be the company, you are only an intermediary.

• Reward. Each time someone enters the store’s website with your affiliate link and member ID, you will accumulate money for it.

How to Choose the Right Affiliate Products for Instagram?

Instagram is the ideal platform to show inspiring daily life stories. There you can upload videos of those activities you enjoy, your hobbies and your way of relating, so you can take advantage to define the style you want to give your account and then take advantage of it.

Many fashion bloggers, who have already been able to gain respect within the community, are dedicated to promoting clothes, shoes and all the products related to their lifestyle and the approach they have shown on the network. This is very good, because it adds authority to what they are promoting and makes the public identify with them and the products.

That said, if you blog about cooking, don’t promote shoes. This is not only strange, but a bad strategy. It’s better to bet on what you already know and nurture yourself more about it to help your followers and offer them truly necessary products that you would use. If they follow you, it’s because they are interested in the same things as you.

Also, evaluate what kind of concerns, needs and doubts your followers have so you can choose products according to what they really want to achieve. This way, not only will you be helping them, but you can also generate income for yourself, making the products high converting elements on Instagram.

Never promote products that are unknown to you and that you know nothing about! Also do not promote questionable quality products.

Characteristics of a Good Affiliate

A good affiliate should promote relevant products, as we said, for their community of followers. They must be reliable and show credibility in the descriptions they present. They should not abuse links, plugins or advertising banners, but rather establish a closer, more personal relationship with their followers. To achieve success, the affiliate must choose popular, useful products that are economically accessible to their type of audience. What good is it to promote something that costs thousands of dollars and no one will want to buy?

Finally, a good affiliate dedicates time to their promotions and to innovating in the way they want to project these products. You can create tutorial-style videos to explain what the product you are offering is, why it should be purchased, and what makes it different from others. This will generate more traffic on your account and allow you to be a trusted reference for potential customers.

Recommended Affiliation Platforms

The next step is for you to visit some affiliate platforms so you can decide on one.

TradeTracker is a very popular affiliate network in Spain and Europe, but some consider that it pays less than other platforms. However, it has a very generous portfolio of advertisers and has an intuitive and very well designed interface.

Adscendmedia is one of the largest platforms worldwide. It has very highly recognized brands and pays good commissions.

FlexOffers is another platform that will be very useful to you and is among the most used worldwide. There are over 10 thousand products available for promotion. It is an American affiliate network that stands out for making payments quickly.

Amazon Associates, TimeOne (formerly called Public-Ideas) and PeerFly are other options that might interest you. Feel free to check them out to find out what they offer and how their affiliation methods work.